Users will soon have a updated setting that allows them to cut down on the volume of AI-made content appearing in their timelines. This initiative comes as the company revealed that it presently contains in excess of 1 billion content made with AI.
Pilot Phase and Launch
The new functionality is being tested over the following weeks before a full-scale release. This advancement coincides with a increase in AI content, fueled by new video-generation tools.
The Broader AI Trend
Studies have shown that almost 10% of the quickest rising content creators on another major platform only show clips produced artificially. A considerable share of this material is deemed “AI slop”, a term for poor-quality, mass-produced content that is typically absurd or dreamlike.
Our research shows that a lot of users enjoy content created using AI tools, including digital art to science explainers, and we aim to give people the ability to increase or decrease of that, based on their own likes,” commented a platform representative.
Volume and Proportions
The platform shared that there are currently 1.3bn videos on its app labeled as made with AI. Collectively, over 100 m videos are submitted to the service daily, making clips made by AI a limited percentage of its complete catalog.
Customizing Your Feed
Users will be able to limit or boost the amount of AI content they watch by accessing the topic control option in the app and picking the AI content topic. Additional categories that can already be controlled under the tool include current affairs, style, beauty, and movement.
Content Labeling and Policies
TikTok’s rules oblige content makers to tag convincing AI-generated content, and it forbids harmful fake videos of public figures or emergencies. Any authentic-looking AI-generated clip that is not labeled can be removed under its community policies.
Additionally, the platform will henceforth attach an artificially created tag to content created with its own AI tools, or flagged by an industry-wide initiative for spotting artificial media. This step is intended to stop users from trying to circumvent the labeling process.
Responsible AI Funding
The platform is also launching a $2 million awareness program for specialists and groups to create informative material about responsible artificial intelligence. This initiative will benefit non-profit groups specializing in teaching programming and robotics.
Platform Protection
The platform has supported its content review process, during discussion over proposals to cut jobs for numerous review team members in the UK. It is expected to cut 439 jobs in its trust and safety team in the UK capital, with labor groups and digital protection specialists raising concerns that people are being substituted by automated systems.
A senior executive stated that staff-based oversight would still have a role, but artificial intelligence can safeguard staff by filtering out the most distressing content before it has to be seen by staff. The company stated a notable drop in disturbing and violent content seen by human moderators over the last 12 months due to reliance on its machine learning processes.
It is vital to combine people and machines to ensure user safety,” she said. “We’ll have people as integral to the approach, but we additionally believe it’s very important to limit contact with dangerous material as swiftly, which is why a significant AI assistance is making a difference process content quickly.”
